About Us

Sound Reference Audio-Visual, Recording Equipment & Accessories Trading Co. LLC, established in 2021, is a UAE-based company specializing in the distribution and supply of professional and home audio-visual equipment across the UAE and GCC region.

We are proud to be the official distributor of Genelec loudspeakers in the GCC, offering world-class audio solutions for both professional and home audio uses. Whether you're a sound engineer, content creator, or audiophile, we provide the tools and expertise to help you achieve exceptional sound quality.